How are artists/bands signed?

An Artist and Repertoire is responsible for looking for new artists that are talented or unique.There job is to build their character up and develop them into successful selling artists.

Simon Cowell is a Television personality known best for being a judge on American Idol,The X factor Uk and many other big shows.

In the 1980s and 1990s he was seen as a successful record producer, talent scout and a very important consultant in the Uk music industry.

Cowell has had a close relationship with Syco Music which is a subsidiary to Sony Music Entertainment. The company has signed Louis Tomlinson, Camila Cabello, James Aurthur and Labrinth through Simon.

Simon mainly finds new artists and talents from the shows that he judges, whoever wins gets a record contract giving new artists a way to start their career.

However going on the x factor isn’t the only way an artist can be signed, an artist can be signed through making the best album, ep or demo they can and releasing it and constantly sharing it. By building a fanbase and constantly releasing music that their audience enjoys they can attract a record deal.

Another way an artist can be signed is through posting their videos and music on various platforms like instagram and youtube where anyone could come across it leading them to a record contract.

A great example would be Justin Bieber where his mother uploaded videos of his singing on Youtube and Scooter Braun a U.S talent manager came across these videos and tracked Bieber down. He was then signed to Raymond Braun Media Group, a label owned by Braun and Usher. Bieber has gone on to make hits like “As Long As You Love Me,” “Boyfriend” and “Baby”.

On a character sheet I created an upcoming artist and peared it to an underground song that I think would go with my artist.

I found the song Chill with you  by Tabitha Westley, she has 84 monthly listeners on spotify and 700 instagram followers.